Last year we sponsored a Junior Chamber International Edinburgh’s (JCIE) social media workshop series. Our challenge was for the attendees to come up with a social media strategy and the winner received a shiny new iPad.
Kathy Crombie from Bield Housing Association attended the workshops and found them so useful that she decided it was time for Bield to get a social media strategy in place. So, for the past couple of months we’ve been meeting and discussing social media, how it applies to Bield and what the organization should be aiming for in its digital engagement.
We’re now in the process of finalizing the strategy and the policy documents. It will be an exciting couple of months ahead as we help them to implement the strategy and support them as they roll this out across the organization.