Design and creative
We help businesses and organisations look good, talk better and engage more with their audiences.
From the simple to the complex, every project is delivered with thought, design and creativity at its heart
From branding and visual identities, to campaigns and packaging, to digital products and design and all points in-between, we deliver compelling creative that works.
From strategy to execution, we work hand-in-hand with our clients – asking questions, understanding the challenge – to develop creative design solutions.
Our team of strategists, brand experts, designers, artworkers, writers and digital designers, bring their passion and creativity to every project – big or small.
What we do
Branding & visual identity
Creative concepts
Campaigns
Design
Digital design
Copywriting
UX / UI
Development
Packaging
Corporate communications
Exhibition
Video & animation
Our approach
No two projects are the same. No matter how similar they may appear to be. We never assume or promote ill conceived ideas. Instead we listen. Ask questions. Listen. Think. And work together to understand the challenge and the aims. Then, we design, develop and implement compelling creative ideas.
Every project is different, but will involve some, or all, of the processes shown below.
Strategy and planning
Every project starts with an extensive and robust process to develop an understanding of the market/sector/product and the task ahead. We know how to listen and learn. We will get under the skin of the project, and set its direction, through a combination of:
- Kick-off meeting
- Stakeholder workshops
- User research
- Brand audit/review
- Sector audit
- Competitor research
- Brand articulation
- Proposition development
- Desk research
- Site visit
Creative concepts
With a solid understanding of the project, we create distinct and differentiated creative options to meet the challenge of the brief.
- Initial ideas
- Explore colour, typography, imagery, motion
- Creative examples
- Stakeholder engagement
- Creative testing
Review and development
Through discussion and collaboration, we take on-board feedback and comment, and further refine and develop the preferred concept so that it is:
- Flexible – having the flexibility to work across a diverse range of applications, both physical and digital
- Robust – we stress test the visuals across extreme formats, from the smallest social post to the largest out-of-home placement.
- Relatable – we will review, compare and contrast the creative with competitors and audiences
- Ownable – can you take the logo off and still recognise who the visuals are for?
- Relevant – do the visuals embody the strategic platform?
Implementation
With a concept and visual direction in place, it's time to roll out the creative across different touchpoints. These vary depending on the project, but we work across:
- Brand creation
- Visual identity
- Campaign concepts
- Digital design
- Animation and motion
- Packaging
- Exhibition
- Copywriting
- Creative design and artwork